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Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship Hardcover – October 30, 2008

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Management number 219169392 Release Date 2026/05/03 List Price $10.39 Model Number 219169392
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The new way to transform a sales culture with clarity, authenticity, and emotional intelligence Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy; a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction. Elevate your career with this essential guide for sales professionals and entrepreneurs alike. Read more

ISBN10 1591842263
ISBN13 978-1591842262
Edition Revised, Expanded ed.
Language English
Publisher Portfolio
Dimensions 6.3 x 1.02 x 9.49 inches
Item Weight 1.08 pounds
Print length 288 pages
Publication date October 30, 2008

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